Media planning involves obtaining and choosing the most suitable media platforms for a certain brand or client to attain the marketing and advertising campaign objectives. Sounds like a walk in the park, right? But think again, media planning is no doubt a challenging task that involves a crucial decision-making as to which media or channel must be used, the frequency of the ads to be placed the amount of money that needs to be placed in an ad.

Boopin, as a leading Media planning agency, determines when, where and how often a message should be placed. Their main focus is to reach the majority of the target audience through the right messages which will help trigger the corresponding responses and most of all measure and anticipate the impact of each action. Clearly, media planning entails multiple areas of expertise that Boopin possesses, we will provide you a media planning strategy that will capitalize on your aim for brand awareness including lead generation and conversion.