MEDIA PLANING / BUYING
Back to portfolio

Timeline

Platform

Social, Programmatic Display and Videos, Search

Deliverables

Media Planning & Buying

LG Electronics was established in 1958, is the one of the biggest in the world market for mobile phone and HDTV sets.

Since the way into the advanced digital era thanks to technological expertise acquired by manufacturing many home appliances such as radio and TVs. The company wishes to augment their brand awareness and sales buy integrating various digital campaign targeting mainly the UAE market.

We created a strategy that will magnify the brand. We made used of various online tolls to disseminate the ads on all relevant channels. Boopin is proud to say that it has surpassed its prior set KPI for LG, The CTR’s and impressions skyrocketed due to its nonstop monitoring.

To achieve this lead generation campaign, we used different tools such as, social media, Google AdWords, Search & Double Clicks and Oracle platform.

To carry out this project, our team provided a great effort to accomplish 25 million impressions, 1.5 million users we were able to reach us and use our service, based on that we had 90 thousand clicks in 3 months and finally we received more than 10 thousand leads.

LG Electronics LG Electronics